Lawn Doctor of Hot Springs

August 18th, 2015 by Gwen Green

lawn-doctor-logoWhen Todd and Janis Rucker decided to purchase Lawn Doctor of Hot Springs, they turned to the Arkansas Small Business and Technology Development Center at Henderson State University.

Throughout the acquisition process, the couple worked with Brandon Horvath, business consultant at the center. He helped them identify the financial growth potential for the business, set goals, and prepare a comprehensive business plan and detailed financial projections they used to obtain financing.

The Ruckers received a Small Business Administration-guaranteed loan through Arvest Bank in Hot Springs and acquired the Lawn Doctor franchise in March 2015. Brett Ausley, Arvest commercial loan officer, referred the couple to the HSU ASBTDC and assisted with their loan.

Lawn Doctor of Hot Springs provides maintenance lawn care to customers in Garland, Clark, Hot Spring, and Montgomery counties primarily. The customer base includes homeowners, commercial property owners, and property and homeowner associations.

As service manager for Lawn Doctor of Hot Springs since 2009, Todd Rucker knew the operation inside and out. With ASBTDC’s assistance, he translated that knowledge into a solid loan package and plan for ownership.

“It was my good fortune to have been introduced to Brandon Horvath at the ASBTDC located at HSU in Arkadelphia,” he said. “I had a thorough understanding of the business I was purchasing, but I needed to develop a business plan and generate some financial projections in order to obtain financing. Brandon was eager and enthusiastic to provide assistance.

“The most impressive part of my interaction with him was his ability to listen. As a result, I knew he really cared. In turn, it gave me confidence the plan and projections he was providing were accurate and trustworthy. With the completed business plan and financial projections in hand, it served to reinforce my understanding of the business and helped set a path for future success.”

As the Ruckers look to grow their business they will continue working with Horvath and the center at HSU.

“In the future, I plan to take advantage of the many tools and training offered by the ASBTDC,” said Todd. “I firmly believe it will help ensure continued success for me and my business and will help us operate more efficiently.”

Lawn Doctor of Hot Springs employs 12 full-time staff. Services available include fertilization and weed control of lawns; fertilization, disease, and insect control of shrubs and other small ornamentals; and weed control of shrub beds and other off-lawn areas. To find out more, visit or call 501.609.0055.

“Todd has expressed many admirable goals for the company, including investing in the professional development of employees,” said Horvath. “I am excited to see Todd and Janis grow the company to fulfill the goals they have set.”