Shannon and Chris Epperson of Alma are the new owners of the Merle Norman studio in Clarksville. Working with the ASBTDC at Arkansas Tech University, they purchased the established business and renamed it Georgia Girl Boutique and Gifts LLC in April 2019.
Having used Merle Norman products since the age of 12, Shannon was already loyal to the brand. With Shannon’s background in sales and her love of the products and fashion, the couple felt the business would be a good fit for them.
When asked about the most beneficial service the ASBTDC performed, Shannon remarked on the financial aspects of the project.
“The financial analysis tools the ASBTDC created for us were very helpful,” she said. “They allowed us to look at the numbers and compare what we thought we needed for a budget and fine-tune them to show what we actually needed. Having the analysis and projections gave us confidence in the business purchase and helped us with the paperwork for our loan.”
Georgia Girl Boutique and Gifts/Merle Norman Cosmetic Studio offers cosmetics, clothing, accessories, and gifts.
The business is located at 1128 S. Rogers St. in Clarksville. Find Georgia Girl on Facebook at facebook.com/merlenorman.clarksville.