Credit scores evaluate the creditworthiness of an individual or a business. Lenders often consider credit score as a factor to determine the ... Read More
Buying a Business: 6 Things to Consider
Buying a business versus starting a business from scratch has some advantages. Topping the list are an existing customer base and income ... Read More
COVID-19 Presents Opportunity to Build Brand With Video
Small business owners are now strategizing successful re-openings. They are concerned with following health and safety guidelines, drafting human ... Read More
Moving Forward and Getting Back to Business
As we begin to look toward the "new normal" after COVID-19, a lot of small business owners are wondering about what's next. The pandemic has left ... Read More
What to Do If You Can’t Pay Your Employees
Hardships Happen Sometimes, bad things happen. We fall on hard times, and our typical methods for doing things don’t work like they would under ... Read More
All Businesses Need to Plan
Planning is for all businesses, not just startups. Existing businesses can benefit from business planning as much as new ones, if not more. Whether ... Read More
Is Your Marketing Ready for 2020?
Are your marketing strategies going to exceed your customers’ expectations this year, or are they already fizzling out? You’re not alone in the ... Read More
Small Business Curb Appeal: First Impressions Matter
What is curb appeal? Curb appeal is a term used to describe the attractiveness of a property and its surroundings when viewed from the street. Curb ... Read More
Getting Ready for Small Business Saturday
What would our communities be like without the local coffee shops where the baristas make our favorite drink when we walk in, the hair salons with ... Read More
Is There a Market for My Product or Service?
You have an idea for a new business or for a new product for your existing business. You have assessed your idea on paper, but now what? How do you ... Read More
Defining Your Point of Difference
While she wasn’t speaking directly to small business at the time, Coco Chanel offered great wisdom when she said, “In order to be irreplaceable, one ... Read More
A Brand Style Guide for Your Business
Your brand is much more than a logo, a color palette, and some fonts. It forms the impression in consumers’ minds as to your company’s personality and ... Read More