Understanding your customers is one of the keys to operating a successful business. And market research is an important way to understand how your ... Read More
Simple Customer Retention Strategies That Work
Business owners everywhere know the value of keeping customers satisfied. Repeat business is the life blood of small businesses across the nation and ... Read More
The Complete Guide to Budgeting for Small Business
Most entrepreneurs go into business because they’re passionate about their product or service. But, as a small business owner, you have to wear a lot ... Read More
6 Tips for Starting a Business in Arkansas
If you’re thinking about starting a business – congratulations! Becoming an entrepreneur is an exciting and ambitious step to take. But beyond the ... Read More
Build Your Brand and Customer Experience Around a Solid Theme
Janell Morton, Southern Arkansas University ASBTDC director, recently caught up with Dr. Timothy Wise, associate professor of management at SAU’s ... Read More
Resolution Time
We've reached that time of year again - the time to start thinking about your new year’s resolutions! Some of you will vow to spend less money at ... Read More
To Compete, Small Businesses Must Make Case for Buying Local
Running a small business and trying to keep up with big name companies and big box stores can be a daunting task. If the only thing your customers ... Read More
How Do I Protect My Company’s Intellectual Property?
Taking care of your intellectual property is one of the most important aspects of starting and operating a business. This is particularly true in the ... Read More
Crowdfunding – What Is It and How Do I Get Started?
Thinking about crowdfunding your business venture? Investopedia defines crowdfunding as "the use of small amounts of capital from a large number of ... Read More
Sales Projections Built on Market Research Help Business Owners Obtain Financing
Realistic sales projections can mean the difference between your small business loan request being approved or declined. Lenders generally want to ... Read More
Re-evaluate Your Plan for the Future of Your Business
While facing a disaster is nothing new for small businesses, the coronavirus pandemic has taught us that we really weren’t as prepared as we thought. ... Read More
How Do I Get Financing to Start a Business?
Like most new entrepreneurs, you may be thinking, “How do I get capital to start a business?” or “How much money do I need to start my business?” ... Read More